Published June 9, 2026

The Luxury and Large Property Premium

Author Avatar

Written by John Moran

The Luxury and Large Property Premium header image.

The data is already showing a clear divergence in property performance. I’m seeing it in my own properties right now. The rental market is splitting: Average Daily Rates (ADR) for luxury-tier and larger multi-bedroom properties grew by over 5% year-over-year, while smaller budget-level properties saw rates flatten or even decline (-0.3%).


Why the split? Large beach houses naturally appeal to the larger, multi-generational or friend groups driving the market. For example: If a house costs $800 a night but easily sleeps 12+ people, the per-person, per-night cost is only $66. “Grouping up” allows guests to pool their money, making high-end properties highly resilient to inflation.

If you own houses that sleep 12-20 people, your pricing power is relatively safe because groups split the bill. 


Be Careful


If you're looking to deploy capital into a high-margin asset that resists inflation, navigating the tight inventory of 5+ bedroom homes requires a specialized approach.

Ready to  Find Your Next Beach Investment?

Click here and we will be in touch.

Categories

Buying in Destin, Destin Real Estate Guides, Market Reports, Investment Guides

|

home

Are you buying or selling a home?

Buying
Selling
Both
home

When are you planning on buying a new home?

1-3 Mo
3-6 Mo
6+ Mo
home

Are you pre-approved for a mortgage?

Yes
No
Using Cash
home

Would you like to schedule a consultation now?

Yes
No

When would you like us to call?

Thanks! We’ll give you a call as soon as possible.

home

When are you planning on selling your home?

1-3 Mo
3-6 Mo
6+ Mo

Would you like to schedule a consultation or see your home value?

Schedule Consultation
My Home Value

or another way